Platform Modules
Everything a story touches, mapped to one workspace
Below is a module-by-module breakdown of what's included, so a team can see exactly how ideation, briefs, drafting, review, and publishing connect.
Module 01
Ideation & Kanban Board
Every story begins as a card, whether it starts as a one-line idea or a fully scoped brief. Cards can be tagged by content pillar, format, or client, which helps larger teams filter the board down to what's relevant to them without hiding the rest of the workflow.
Included in this module:
- Configurable columns per workspace
- Card tagging by pillar, format, or client
- Drag-and-drop stage changes with activity log
- Board filters by writer, editor, or deadline
- Card-level comment threads
Module 02
SEO Brief Builder & Competitor Gap Analysis
The brief builder generates a working outline scaffold from currently ranking pages for a target keyword, then lists subtopics found across those pages that the current draft outline does not yet cover. It presents these as reference points for the writer, not automated instructions.
- Keyword-based competitor heading breakdown
- Subtopic gap list against the current outline
- Suggested word count range
- Internal link suggestions from published content
Module 03
Writer Assignment & Deadline Tracking
Assignment can be direct, where an editor picks a specific writer, or open, where any contributor in a defined pool can claim a card. A workload view shows current open assignments per writer at a glance.
- Direct or open-pool assignment
- Per-writer workload view
- Automated deadline reminders
- Overdue flagging on the board
- Reassignment without losing history
Module 04
Editor Review Queue
A single queue holds every draft marked ready for review, ordered by due date. Editors claim a draft before beginning review, which prevents two people from duplicating feedback on the same piece.
- Ordered, shared review queue
- Claim-to-review to prevent duplicate work
- Inline, paragraph-level comments
- Automatic stage advance on approval
Module 05
Publishing Calendar & Social Scheduling
Approved stories land on a shared calendar showing publish date and time zone. Social posts tied to each article can be drafted and scheduled from the same card, with delayed timing relative to the article's publish moment.
- Month, week, and list calendar views
- Linked social post drafting per article
- Time zone aware scheduling
- Reschedule prompts for pending social posts
Module 06
Post-Publish Performance Dashboard
Every published story gets a recap connecting back to its original brief, so a team can see whether the targeted keyword's ranking has moved and how the article's engagement compares to its own history over time.
- Traffic trend summary since publication
- Engagement signals such as time on page
- Ranking movement for the brief's target keyword
- Reach summary for linked social posts
Getting Set Up
What onboarding typically covers
Setup differs by team size, but most workspaces move through a similar sequence during the first two to three weeks.
Board Configuration
Columns, tags, and roles get set up to match the team's existing editorial process rather than forcing a rebuild.
Content Migration
Existing in-progress drafts and briefs can be imported so nothing is stuck in an old spreadsheet during transition.
Team Invitations
Writers, editors, and strategists are added with roles that determine what each person can see and edit.
Social Account Linking
Social accounts are connected by an authorized team member so the calendar can schedule linked posts.